The old media and new media are converging in recent years. Just take a look at the newspapers. Some papers are publishing pictures sent in by citizen journalists via the internet. Some comments from movie reviews are also retrieved online. Readers of some newspapers are also able to submit their comments to the paper’s forum section via email. 

The same can be said of magazines, many of which have both a print and online edition. Just think of Newsweek and Time magazine. For some magazines, readers are also encouraged to visit the magazine’s official website via a specific web address (URL) to check out on updated online content. This is one of the strongest indicator that print is no longer able to keep up with the internet when it comes to information updates.  Another example will be the announcement of Oscar winners online. While the radio used to be a good medium for the announcement of the results, people are now going online to check the outcome. And this is very convenient for online users who have internet access.

With this media convergence, consider the following:

• What does this media convergence means to you, both as a media consumer and a media professional?
• What insights can you draw from this recent media development?
• What are the implications of this media convergence?